Summer Style: Stay Soft, Love.

Pimkie and Missguided clothing

So…after about six months of absolutely no shopping, it seems I can’t stop shopping now! I recently travelled to neighbouring island St. Martin (French)/St. Maarten (Dutch) for the first time since returning home following the completion of my Masters programme last October. I generally prefer shopping online but I also really love shopping on the French Side as there are two awesome European fashion brands, Promod and Pimkie along with several super cute French boutiques. On my most recent trip I was very impressed and happy to find out that another European fashion brand, Jennyfer had once again joined the ranks, having previously been established in St. Martin but then replaced by Pimkie.

I purchased this super cute red tee in the softest, most comfy material imaginable from Pimkie. At first I wasn’t sure how to interpret the ‘stay soft’ meaning but eventually I derived a personally uplifting message from it which I’m happy to share with you guys.

“When this cold world tries to harden you, stay soft” – The Business of Chic
Pimkie and Missguided clothing

I recently also picked up these black ripped denim shorts, pink cross-body bag and pewter mules from one of my favourite fashion brands, Missguided. Statement earrings are definitely having a moment for Summer 2017 and my boyfriend actually picked out this gorgeous pair from me from Promod. My sunnies are my absolute favourites which I wear all the time, from Forever21 one of my favourite places to buy cheap and trendy sunglasses.

Pimkie and Missguided clothing

When it comes to shopping from the Caribbean, most persons either order clothing from abroad or shop local. Local boutiques without a doubt provide the same trendy clothing options as most popular global retailers, however high customs duty charges usually result in higher costs for consumers. I will admit that I don’t shop local as much as I should but this year I am definitely planning to. As much as I enjoy online shopping and the great deals provided online, I often miss the simple joys of ‘shopping trips’.

Other benefits of shopping local include:

1.) Easier returns/exchanges
2.) Personalised service
3.) Investment in local economy

Stay tuned for more outfit posts featuring local Anguillian boutiques. #shoplocal

Do you prefer to shop local or shop online? Let me know in the comments below!  

Until next time ?



T-Shirt – Pimkie (Similar here)

Denim Shorts – Missguided 

Cross body bag – Missguided

Shoes – Missguided

Earrings – Promod

Pimkie and Missguided clothing


Style Obsessed. Fro Queen. Solopreneur. TV Connoisseur. Margarita Lover. Womanist.

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